Schecter Guitars

Schecter Guitars needed a new e-commerce website that would help them sell their high-end, unique products with a custom product builder and visualizer allowing for thousands of custom guitar combinations.

Project highlights.

A powerful and secure e-commerce content management system is used to customize and manage thousands of products, from browsing all the way to purchase.
The custom guitar builder application allow for website visitors to build and visualize their own unique guitar combination, by picking the colors, accessories, and components that go into their own instrument.
Artist recognition of musicians who use the Schecter Products is tightly integrated into the content manager, with automatic tagging of artists within guitar models to showcase which musicians choose certain models.
Thousands of worldwide dealers and distributors can be searched and found through the platform, to inform visitors of where the products are found.